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Bill C-311 was good news for the Canadian wine industry, in part because it would allow wineries to take advantage of the growing domestic wine market. But the inconsistent response of provincial governments in the first year put a cork in the enthusiasm of wine makers. On June 19, 2013, representatives from B.C. wineries and industry stakeholders met to explore the topic of inter-provincial wine shipments direct to consumers in other provinces from three perspectives:
A few of the highlights from the Direct to Consumer (DTC) Workshop presented by MNP in Penticton are as follows:
Obviously, there is still much work to be done in order to get wine flowing freely across Canada. To learn more about what came out of the discussions at the DTC Workshop, read the printed article BC Wineries Meet to Discuss Direct to Consumer Issues in Canadian Grapes to Wine.
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