Fruit and Vegetables Processing
Canada’s fruit and vegetable processing industry has seen many of the same challenges facing the rest of the food industry since the start of the COVID-19 pandemic. Soaring inflation and labour shortages have put pressure on the sector in a way that’s bred innovation out of necessity. And as consumer demands change with the tides, adjusting to new trends and economic factors appears to be the new normal.
Automation has reared its head in the fruit and vegetables processing sector, as efficiencies become more vital to keep up and stay competitive. While the bigger operations can adjust, smaller processors continue to struggle, and are routinely bought and integrated into the bigger players.
Navigating the current environment and planning for the future is what MNP’s team of advisors are best at. Working closely with clients in the fruit and vegetables processing sector, MNP offers a wide range of services to help meet the unique needs of companies from across the country.
How we can help
Consulting
It can be difficult to fully understand what’s going on in the sector at all times, and even more challenging to know where it’s going next. MNP’s consulting team assesses your operations to see what the best next steps might be and how to prepare for an unpredictable future.
Performance improvement
Whether you’re looking to make key investments or revamp your production floor, MNP’s performance improvement team has years of experience helping organizations unlock their full potential.
Mergers and acquisitions (M&A)
Buying or merging with an existing company can be a very complicated process and transformation. MNP’s M&A team brings expertise to help you properly assess a potential purchase or merger and ensure its integration runs smoothly.
Corporate services
MNP’s team can help simplify the complex problems of corporate structure, reorganization, and filing requirements. Whether you’re preparing annual forms or growing the business, it helps to have professionals on your side.
Market trends
While there are numerous ways to prepare for the future, it can be impossible to predict what might come next. However, there are a few ongoing trends in fruit and vegetables processing that our team anticipates will stick around for the long haul.
- Consumer desire to eat organic, clean foods but resistance to pay an increased cost for those products.
- Precut salads, snack foods and convenience products
Insights
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Agility
April 29, 2025
Rethinking growth: How Canadian wineries can adapt to a shifting landscape
Tariffs, shifting tastes, and trade barriers are reshaping Canadian wine. Here’s how producers can respond and unlock new opportunities for growth.
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Performance
April 07, 2025
How can you boost performance at your food and beverage business? From managing inventory to investment
Food production is a competitive industry. Seizing these opportunities can help improve performance and differentiate your food and beverage business.
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Performance
March 13, 2025
Tariffs and trade: The direct and indirect impacts for Canada’s food and beverage industry
Tariffs are driving up costs and disrupting supply chains in Canada’s food and beverage industry. Here’s how businesses can adapt and stay competitive.
Contact Our Food and Beverages Processing Team
Matt MacDonald MBA
National Leader, Food & Beverage Processing
Matt is MNP’s National Leader of the Firm’s Food and Beverage Processing practice and a Business Advisor, Assurance and Accounting, in Mississauga. Matt proactively helps clients manage their business and set strategic goals for both their personal and professional futures. By leveraging his extensive experience working with family businesses and clients across multiple sectors, Matt helps his clients implement practical business advisory, tax, and accounting strategies, along with strong business fundamentals.
An active participant in the food and beverage processing industry and various associations across Canada, Matt brings more than 15 years of experience to his role as a trusted advisor.
Matt received an Honours Bachelor of Arts (BA) in political science and economics from McMaster University and a Master of Business Administration (MBA) in executive leadership and finance from Liberty University.
Matt has extensive board experience in both the private and not-for-profit sectors, most recently serving as a national director for Make-A-Wish Canada. He sits on the Oakville Chamber of Commerce board of directors.